The insurer’s guide to marketing data

The insurance industry is changing. To remain competitive during a time of disruption from digital-only competitors and consumer demands for tailored service, insurance brands need to leverage consumer data to drive results.

Read this whitepaper to learn:

• The four types of data insurers have at their disposal
• How insurance brands can use consumer data to boost retention, acquisition, and long-term loyalty
• Real-world examples from savvy insurance companies