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Turn Data into Meaningful Connections

Expand what you know, uncover what's next, and turn information into impact with smarter data and marketing solutions—whether you sell to businesses or directly to consumers.
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Limitless Data. Measurable Marketing.

We offer high-quality B2B and B2C data, advanced 0-3rd party data management,
and nimble, all-channel marketing services—delivering insights
and activation that work wherever you do.

With Data Axle, you don't just get data—you get solutions.
Hospitality
Marriott boosts engagement with next-level insights
A new email marketing strategy with personalized content brought Marriott a 9.7% increase in conversion rates and 30.9% boost in bookings.
Show me the boost
Insurance
Indiana Farm Bureau accelerates sales with automation
Indiana Farm Bureau Insurance transformed its sales process, leading to increased CRM adoption, streamlined prospecting and a significant boost in new policy sales.
Unveil the magic
Technology
Smart home brand fuels demand with data-driven strategy
A refreshed approach to targeting and creative helped this tech brand boost media efficiency, attract more qualified prospects, and lower cost per acquisition by 45%.
See smart marketing in action
See all data insights and case studies
Turn data into decisions and insights into connections

Gain expert guidance on leveraging data, optimizing engagement, and driving growth—straight from Data Axle experts and top industry minds.

Report
Build an AI-ready data foundation
Unlock the potential of AI technology in your advertising and marketing strategies. Discover how advanced modeling techniques and proprietary AI can give your business a competitive edge.
Get me AI-ready
Report
Turn buyer intent into actionable engagement
From leveraging intent data to crafting personalized, cross-channel experiences, this report is your guide to engaging the right stakeholders at every stage of the buying journey.
Get my B2B playbook
Blog
Activate your first-party data
Your first-party data is a goldmine—but only if you know how to use it. Discover 3 essential steps to activate it across the funnel to drive stronger engagement, conversions, and ROI.
Give me pro tips
Report
Optimize your data strategy
Discover how to streamline your data for better business insights. This guide covers strategy, enrichment, corporate structure, migration, and AI to build a future-proof data ecosystem.
Show me best practices
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Data without limits

Use data where you work. Whether integrating, analyzing, or activating, our Audience360® solutions connect
to your 0-3rd party data so you can focus on insights, engagement, and growth.

APIs
Integrations
Installs
Digital Marketplaces
Cloud Platforms
MarTech & AdTech

Integrate continuously verified, real-time data into your products or applications with ease. Our documentation and support ensure a seamless process, so you can focus on building great products and driving informed insights.

Learn more about APIs

Enhance your customer and sales applications with pre-built integrations for Salesforce, Microsoft Dynamics, and more. Access accurate, up-to-date data seamlessly while continuing to use the software that fits your workflow.

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Customize and integrate the business and consumer data you need to power innovative solutions. Flexible licensing lets you incorporate data where it adds the most value, enhancing customer experience and outcomes.

Learn more about installs

Access Data Axle’s data in public digital marketplaces like DMPs, DSPs, and data exchanges to build and activate custom or standard audiences for precise online targeting.

Learn more about digital marketplaces

Seamlessly access or transfer data to your cloud platform of choice, ensuring it integrates within your secure environment. Keep your data accessible, scalable, and optimized for your business needs.

Learn more about cloud platforms

Build a clean data foundation for activation. Data Axle’s solutions ensure your data is accurate, unified, and ready to power your existing or new AdTech and MarTech platforms in real time.

Learn more about MarTech & AdTech
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