Data Axle is a leader in augmented intelligence
We improve business performance through data solutions and omnichannel marketing services

Leader as a B2B data provider
See why

50+ years

as an industry leader in data compilation and services


of all Fortune 500 companies as customers

Thousands of companies—from local mom and pop shops to global enterprises—work with us to find better ways to acquire, grow and retain their customers more efficiently and effectively, and enhance their platforms, products, and customer insights. Whatever your goals, our team can help you reach and exceed them.

Our values
As the stewards of billions of data points that thousands of organizations depend on, we take reliability, accessibility, and accuracy seriously. The trust our clients put in us while using that data and entrusting their data and goals with us is never taken for granted.
Our data and solutions power consumer experiences and are the foundation of our clients' success. We're transparent about where our data comes from and how it’s validated and provide transparency into the performance of our programs.
We relentlessly pursue excellence in every dataset, solution, and service we provide. By placing 25 million calls annually to businesses, we tirelessly verify our data and continually push the boundaries to empower our clients with the most accurate insights.

Our history

We started in 1972, as Infogroup, with a mission to help businesses large and small use data in innovative ways.

Over the last five decades, we have acquired some of the most prominent technology, data compilation, and media services companies, built hundreds of products, developed dozens of services, and grown our team. We’re proud of where we’ve been and what we’ve accomplished, and we’re thrilled for the future.

Our name reflects our legacy of putting data at the center of everything we do, as we continuously evolve and innovate, making it easier than ever for our clients to effectively use our data, technology, and services to improve their products, grow their businesses and expand their capabilities.


You might recognize some of these distinguished brands:

Today, we’re the 1400 talented humans of DATA AXLE


Our data

Data Axle continuously develops new and innovative techniques to compile, maintain, and distribute accurate and relevant business and consumer data to thousands of companies. Those companies rely on our data to make intelligent business decisions and drive the performance of their products and services. We are consistently recognized as a B2B data leader by Forrester and trusted by thousands of companies who use our data every day – year after year.

Learn more
Marketing services

Data Axle’s profound understanding of data forms the bedrock of our bespoke technology and marketing services—essentially, without quality data, everything else falters. Our Axle Agency® and data service teams are made up of passionate, smart, and innovative experts across dozens of specializations, from traditional marketing channels to the most cutting-edge technology.

Learn more
Our solutions

Gaining insights and intelligence into your audience’s hearts and minds is the key to success, and for half a century, Data Axle has been dedicated to empowering informed decisions. Data Axle’s pre-built integrations, APIs, and full-featured marketing and sales software is used by thousands of our clients to acquire new customers, generate leads, and get insights that allow them to understand the whole business and the whole person.

Learn more
Our clients

Data Axle is proud to serve more than 38,000 companies ranging from small businesses to the largest enterprises in the United States. Our extensive client base stands as a testament to our commitment to delivering exceptional service and performance.

Read their testimonials
Our Board of Directors

At Data Axle, we know that our employees are directly responsible for our success. We are constantly looking for candidates who are not only qualified and knowledgeable, but also have the drive to grow. We hire dynamic individuals in a variety of fields so take a look at our open positions.

Data Axle offers competitive employee benefits, including:

  • Medical and prescription coverage (effective immediately upon hire), dental, vision, flexible spending accounts, long-term disability, short-term disability, basic life and accidental death and dismemberment (AD&D), supplemental term life (spouse and child policies available), supplemental (AD&D), all effective immediately upon hire
  • 401(K) plan with a competitive match
  • Parental leave, tuition reimbursement, employee assistance program, paid holidays, and paid time off
  • Outside of the United States, we provide benefits designed to meet and often exceed the statutory requirements of each country in which we operate.


North America Careers         India Careers


Transparency in Coverage: Please click here to link to the machine-readable files provided by UnitedHealthcare, on behalf of Data Axle, Inc., as required by the federal Transparency in Coverage rule. These files include negotiated service rates and out-of-network allowed amounts between health plans and healthcare providers. The machine-readable files are formatted to allow researchers, regulators, and application developers to more easily access and analyze data.
Subscribe to our newsletter
Stay up-to-date with the latest marketing and data trends