Understanding the difference between omnichannel and multichannel, and how nonprofits can get started building an omnichannel marketing program
Our resident expert, Lisa Moore, answers pressing questions about how companies can leverage AI and ML for advanced applications to serve their clients better
How nonprofits can implement an omnichannel strategy built on a solid core of direct mail to more effectively drive donations
How FinTech companies can put data to work to improve their products and prove their value to prospects
Why accurate data is so crucial to CDPs and how they partner with data providers to provide the best possible product to their clients
How advertisers should plan for the cookie-less future and what tools they will need to identify and reach customers and prospects online.