Doug Parsonage

VP Business Development, Data Licensing

A longtime Data Axle Veteran, Doug Parsonage has been helping licensing clients exceed their business goals for the last 30 years. Doug is skilled in customizing solutions to best fit the needs of his clients, developing and managing client relationships, and growing key strategic partnerships. His passion is helping clients in the local search, navigation, local listings management, insurtech/fintech, and direct marketing industries.

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Recent coverage

Ask the expert

The importance of trust in data for publishers

Companies that want to be easily found online when prospects are ready to buy put an enormous amount of trust into publishers and publisher networks to disseminate accurate information about their business across a variety of sources. We asked our resident expert, Doug Parsonage, how publishers can build trust and meet their customers’ needs.

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Media coverage

3 ways data can help detect, prevent insurance fraud

[Digital Insurance] How do you maximize efficiency in the application, quoting, and claims process and not invite new or additional fraudulent activity? The answer centers around data – not just lots of data but the right data being applied with the right processes.

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