Industry-leading data
We are experts in data compilation and offer a database of over 140+ million fully cleansed, accurate B2B & B2C records targetable based on hundreds of demographic and firmographic attributes.
Consumer audiences

Over 74 million records derived from 5 primary sources and more than 20 types of secondary sources including: utility new connects, real estate data, voter registration, credit card transactions and public sources. Individual level data as well as household and lifestyle demographics.

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Business audiences

More than 72 million records built using hundreds of sources and multiple techniques including web crawling, online research, content feedback, phone research, Yellow Page directories, and EDA/telco feeds as well as sources of new business registrations and triggers.

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Robust, yet intuitive software
Creative template builder

Creative building tools to help make minor edits or add simple content to an existing creative for the most successful email campaign.​

Smart link technology

A universal, ready-to-embed custom, deferred deep link​. Used across owned, earned and paid media assets, to track user actions and responses during and after communications campaigns.

AI enabled

Gets smarter over time using AI and Machine Learning to target segments more effectively based on interaction.

Omnichannel ready

Track behaviors and create impactful customer journeys that set you apart and enable multiple touchpoints across channels for your prospects.

Powerful standard reporting and analytics
Workflow management

Review campaign details and approvals as part of QA workflow

Program measurement

View reach, engagement, and conversion metrics. Drill down by geography as well as ISP or device type.

Prospect engagement

View a heat map of engagement as well as click metrics by link.

GDPR, CCPA, HIPAA, ISO and SISA compliant

Whether you’re a cloud-first business or a highly regulated enterprise with strict data security requirements, Data Axle’s Acquisition Platform helps ensure uncompromised security and privacy across data, application, system, and infrastructure with our proprietary security architecture and global certifications.

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