Canadian consumer data

Get insight into the makeup of Canadian consumers
Get to know consumers on a personal level and use the insight to fuel your marketing, research, product development, and more.
Learn who your customers are and what they want

Target your audience based on age, gender, location, income, credit rating, and hundreds of other attributes so you can deliver more effective messaging and more relevant experiences that better convert various segments of your audience.

Use unique data to learn what they buy

Use transactional data to identify consumers who have previously purchased in your product category – be it in the last month, 6 months or a year. Seize this opportunity to win over brand new customers by cross- or up-selling your products and services.

Learn what matters to your customers

Consumers are complicated and demanding – they want to connect with the business they patronize. Use psychographic data like hobbies, interests, values, attitudes, and lifestyle choices, to learn what matters to them and build a relationship.

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What’s in our Canadian database?
100+
data sources
11M
Canadian consumers
"We’re looking forward to launching more campaigns using Consumer Data in the future. We were able to leverage the subscribers we already had to expand the reach of our marketing promo across social media. And most importantly, we could accurately measure the impact of the campaign in the end."
Online Marketing Manager, easyfinancial.

Clean, update, and validate your data

Use our data to validate what you already know, remove duplicates, and eliminate out-of-date information so you can create time- and cost-effective campaigns that reach the right people.

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High coverage and quality from deterministic public sources

The data we gather on the Canadian consumer market comes from more than 100 publicly available sources, including real estate, tax assessments, voter registrations, utility connections, bill processors, and more.

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Join over 40,000 organizations who trust us as their partner
Consumer data without limits
APIs

Integrate continuously verified, real-time data into your products or applications with ease. Our documentation and support ensure a seamless process, so you can focus on building great products and driving informed insights.

Integrations

Enhance your customer and sales applications with pre-built integrations for Salesforce, Microsoft Dynamics, and more. Access accurate, up-to-date data seamlessly while continuing to use the software that fits your workflow.

Installs

Customize and integrate the business and consumer data you need to power innovative solutions. Flexible licensing lets you incorporate data where it adds the most value, enhancing customer experience and outcomes.

Digital Marketplaces

Access Data Axle’s data in public digital marketplaces like DMPs, DSPs, and data exchanges to build and activate custom or standard audiences for precise online targeting.

Cloud Platforms

Seamlessly access or transfer data to your cloud platform of choice, ensuring it integrates within your secure environment. Keep your data accessible, scalable, and optimized for your business needs.

MarTech & AdTech

Build a clean data foundation for activation. Data Axle’s solutions ensure your data is accurate, unified, and ready to power your existing or new AdTech and MarTech platforms in real time.

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