Alicia Mickelsen is the Vice President of Marketing at Data Axle, overseeing all aspects of Marketing; including public relations, lead generation, events, content marketing and digital marketing. Alicia is a seasoned marketing and public relations executive with a proven history of building stories and developing revenue-driving programs for B2B technology companies.
Prior to joining Data Axle, Alicia led marketing at Linqia, a leading influencer marketing platform. Previously, she held senior marketing positions at Rocket Fuel and F Sharp. She started her career in public relations with 10 years at boutique high tech PR firm Breakaway Communications representing clients, including Alcatel-Lucent, Rackspace and Broadcom. Alicia is also the co-founder of Marketers2Marketers, a network of women in B2B marketing. She received her Bachelor of Science from the University of Mary Washington.