donations made by donors
Data Axle’s nonprofit team has unparalleled experience working alongside some outstanding nonprofits to help them use our data to acquire new donors, reactivate lapsed ones, raise more funds from existing contributors, and improve overall return on investment. Verified donor data from our members, enhanced with data from more than 180 million households in our consumer database, makes Apogee a leading source of donor data.
Data Axle’s donor database includes household and transactional data as well as rich demographics and psychographics such as age, marital status, income, presence of children, hobbies and interests. Our members use this data to understand donors as people and connect with them on a personal level that helps them build meaningful, long-term relationships.
We know our nonprofit clients value accuracy and compliance; that’s why we’re committed to validating all data before it is added to our donor database and are adhering to strict rules that help us maintain the integrity of both our data and our sources.
You must be a contributing member to use our donor database, but there is no long-term commitment. We have built a trusted partnership with our members by offering benefits that get them closer to their goals. Member benefits include: